Motivational Maps® Accreditation for HR Professionals
Your Best People Are Quietly Planning Their Exit—And Surveys Won't Tell You Why.
Bring strategic motivation intelligence in-house. Train your HR team to diagnose retention risks before the resignation letter lands, using the same ISO-accredited framework trusted by 180+ practitioners worldwide.
You Joined HR to Transform Organisations—Not Firefight and Tick Boxes
You know there's deeper work to be done. But instead of building strategic talent plans, you're stuck firefighting conflicts, chasing compliance, and justifying your budget. When you do get time for people development, the profiling tools available give you surface-level categories—"Sarah's an INTJ"—without explaining why she's disengaged or what will actually re-motivate her.
Quick-fix shortcuts and personality labels might satisfy a training budget line, but they don't give you the strategic credibility to influence leadership decisions. You're categorising people when what you really need is to empathise with their unmet needs and solve root causes.
You Joined HR to Transform Organisations—Not Firefight and Tick Boxes
You know there's deeper work to be done. But instead of building strategic talent plans, you're stuck firefighting conflicts, chasing compliance, and justifying your budget. When you do get time for people development, the profiling tools available give you surface-level categories—"Sarah's an INTJ"—without explaining why she's disengaged or what will actually re-motivate her.
Quick-fix shortcuts and personality labels might satisfy a training budget line, but they don't give you the strategic credibility to influence leadership decisions. You're categorising people when what you really need is to empathise with their unmet needs and solve root causes.
You're facing...
Limited Influence | Generic Action Plans | Difficult Conversations | Budget Pressure | Competing Priorities |
Become the Strategic Business Partner You Trained to Be
Motivational Maps Practitioner Accreditation doesn't just give you another personality framework—it gives you the strategic application tools that other profiling systems lack. You'll move from categorising people ("Sarah's a high achiever") to empathising with their unmet needs ("Sarah's a high Creator whose need for autonomy is stifled by micromanagement"). That's the difference between labeling behavior and solving its root cause.
Strategic Recruitment
Match talent to culture and role requirements with psychological precision, not gut instinct
Conflict Resolution
Navigate difficult conversations with behavioral insights and neutral language
Retention Strategies
Identify flight risks early and create targeted interventions based on individual motivators
Team Development
Build high-performing teams by understanding and aligning divergent drivers
Performance Reviews
Transform tick-box exercises into genuine development conversations
Team Building
Create cohesive, collaborative environments by addressing unmet motivational needs
Evidence-Based Psychology, Not Personality Labels
Motivational Maps don't measure personality—they measure motivation. Whilst DISC or Myers-Briggs tell you how someone prefers to behave, Maps reveal why they behave that way and what they need to be fulfilled at work. That's the shift from categorising to empathising.
The framework is grounded in 60+ years of motivational psychology: Maslow's Hierarchy of Needs, Herzberg's two-factor theory, and McClelland's achievement motivation research. It identifies nine core motivators across three clusters—Relationship, Achievement, and Growth—measuring both their importance to the individual and their current satisfaction level. This dual measurement reveals the gap: where unmet needs are creating disengagement, friction, or flight risk.
The 9 Motivators
Each represents a fundamental human drive—from security and belonging to autonomy and purpose. Understanding these in your employees transforms abstract "engagement" into concrete, actionable strategy.
Scout AI: The Strategic Intelligence Layer Other Profiling Tools Lack
You've used personality assessments before. You get reports, file them away, maybe reference them in a workshop. But raw data doesn't create organisational change—strategic application does. That's where Scout transforms everything.
What Scout delivers:
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Risk alerts: Identify flight risks before they update their LinkedIn profile
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Contextual insights: Understand why team friction exists (divergent motivators, not personality clashes)
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Strategic recommendations: Specific actions to re-engage, not generic "improve communication"
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Professional reports: One-click PDFs you can present to leadership with confidence
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Progress tracking: Compare Maps over time and measure ROI of your interventions
Scout is web-based—nothing to download, accessible on any device, bookmark it to your phone. And it's included with your practitioner accreditation at no additional cost. This is the competitive edge 99% of HR professionals simply don't have.
Measurable Impact on Your Bottom Line
When you identify and address unmet motivational needs, engagement becomes more than a survey score—it becomes a retention strategy with quantifiable ROI. HR teams using Motivational Maps report tangible improvements across key business metrics.
Reduced turnover costs
Spot flight risks early and implement targeted interventions before recruitment costs spiral
Faster conflict resolution
Cut management time lost to team friction by diagnosing root causes, not symptoms
Retain high-performers
Keep high-performers by addressing what actually drives them (not generic perks they don't value)
Justify Strong HR Budgets
Present motivation analytics to leadership with the same data rigor as financial forecasts
Proactive talent planning
Shift from reactive exit interviews to strategic workforce development
How the Accreditation Works
We don't believe in "death by PowerPoint." Your accreditation is designed to be practical, interactive, and immediately applicable to your HR strategy.
Step 1:
Preparation
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Complete your own Motivational Map with a 1-to-1 debrief from Senior Practitioner Susannah Brade-Waring
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Access self-paced online learning covering motivation theory and the 9 Motivators
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Learn to read and interpret Map reports before the workshop
Step 2:
Training Day
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Attend a live, interactive workshop in a small group setting
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Analyse real anonymised case studies to identify motivation patterns and retention risks
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Practice delivering feedback and strategic interventions with expert guidance
Step 3:
Certification
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Complete a practical "Confirmation of Learning" (not an exam)
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Present your analysis of a Map profile with supportive feedback
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Receive your certification, admin platform training, and immediate Scout platform access
Your Investment & What's Included
£1497 + VAT
Your accreditation includes:
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Licensed Practitioner status
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Personal Motivational Map with 1-to-1 Senior Practitioner debrief
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Live interactive workshop with expert facilitation
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All training materials and anonymised case studies
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Immediate Scout AI platform access
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First year of Motivation Academy membership
Annual Licensing
£1497 + VAT
What's included:
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Scout AI platform access (ongoing)
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Admin platform for managing Maps and reports
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The Motivation Academy resources and support
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2 complimentary Motivational Maps per year
Compare this to the cost of replacing one employee (average £3,000-£5,000 in recruitment and training costs alone). If this framework helps you retain just one team member, it's paid for itself.
Your Investment & What's Included
£1497 + VAT
Your accreditation includes:
-
Licensed Practitioner status
-
Personal Motivational Map with 1-to-1 Senior Practitioner debrief
-
Live interactive workshop with expert facilitation
-
All training materials and anonymised case studies
-
Immediate Scout AI platform access
-
First year of Motivation Academy membership
Annual Licensing
£130 + VAT
What's included:
-
Scout AI platform access (ongoing)
-
Admin platform for managing Maps and reports
-
Motivation Academy resources and support
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2 complimentary Motivational Map Credits per year
Compare this to the cost of replacing one employee (average £3,000-£5,000 in recruitment and training costs alone). If this framework helps you retain just one team member, it's paid for itself.
Learn What Other HR Professionals Think
"Incredibly useful in so many ways, from helping to unearth underlying mental health issues with struggling employees, to guiding employees in their career path. I worked with managers, helping them to understand their teams better, in order to work more effectively with them, gain their trust and encourage them to become more confident in their roles."
Mary Furness
Head of HR,
ESET Cybersecurity
"Truly exceptional and make things so much easier!
Understanding motivation and their associated Motivational maps accreditation programmes have been a wonderful discovery. Motivated Performance truly take the time to show you not only how to use the maps but ensure you are fully confident in their use."
Lorraine Hunt
HR Business Partner,
BCHA
"Working with Motivated Performance has been an incredible experience. Susannah’s engaging presentation at our annual staff conference struck the perfect balance between informative and interactive, leaving the room buzzing with ideas. Her knowledge, insight, and passion are infectious, and I’m thrilled to be pursuing accreditation as a Motivational Maps Practitioner with her support. For anyone seeking guidance to grow and succeed, I couldn’t recommend Motivated Performance more highly.
Lynn Barker
Head of HR,
Poole Housing Partnership
"We have used Motivational Maps several times over the last 18 months. Susannah and the team are excellent, quick to respond and very helpful.
The Maps are truly brilliant and I wouldn't appoint a candidate without one.
They are also extremely beneficial for the development of any team. I highly recommend Motivated Performance."
Emma Smith
COO,
UK200 Group
Why Train with Motivated Performance?
As a leading Motivational Maps accreditor with over 180 practitioners around the world, we combine Senior Practitioner expertise with cutting-edge technology to ensure your investment delivers lasting strategic impact.
Senior Practitioner Led
Train with Susannah Brade-Waring, Senior Practitioner and Fellow of the Institute of Leadership & Management, with 15+ years operational experience. Unlike generic online courses, you gain depth of insight that only comes from someone who's accredited 180+ practitioners globally and works directly with the tool's creator, James Sale.
Scout AI Platform Included
Your accreditation includes access to Scout—our exclusive AI-powered analytics platform. Whilst other practitioners manually analyse Maps for 30+ minutes, you'll generate strategic insights in under 2 minutes. It's the competitive advantage 99% of HR professionals don't have, and it's included at no additional cost.
Continuous Support
Join a global community of 180+ accredited practitioners with ongoing access to our Motivation Academy. We ensure you never feel left behind the motivational learning curve with regular resources, case study updates, and expert guidance whenever HR challenges arise.
Ready to Become the Strategic HR Leader You Trained to Be?
Stop firefighting. Stop relying on surface-level profiling tools that categorise without solving. Start identifying unmet motivational needs, resolving conflicts at their root, and presenting data-driven retention strategies that leadership actually listens to.
Your accreditation includes ISO-certified training, lifetime Scout AI access, and ongoing support from Senior Practitioner Susannah Brade-Waring and her team. Everything you need to transform your HR function from reactive admin to strategic business partnership.